Demand Sales

We connect our suppliers with plumbing and heating demand.

Manufacturer representation for New Jersey and Greater New York, built by someone who ran the manufacturer's side of the business first.

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Our baseline goal is to beat the market through a mid to long term focus.

We don't measure performance on a 365-day reset. We seek compounding, incremental growth through consistent service and advisory.

Performance-driven

Every line we represent is measured against real market benchmarks, not assumptions — so growth expectations are grounded in how that vertical is actually trending.

Informed, consistently

Every manufacturer we represent stays current on where their business stands. A disciplined reporting cadence is built into how we operate, not left to chance.

Advisor, not just a rep

We've run the manufacturer's side of this business — territory, team, and unit. We understand manufacturers' needs because we've lived it.


Manufacturer representation, built by a manufacturer.

Demand Sales exists because its founder was the manufacturer, and identified a deeper need in the market.

Fourteen years at a market leading PVF manufacturer, across four roles spanning the full construction stack — field sales calling on distribution, contractors, engineers, and developers, then regional management of the Greater New York market, then East Coast General Manager, running a fifty-person unit and overseeing five rep agencies across the territory.

Under that leadership, the Greater New York market tripled over eight years, driven by disciplined product adoption strategy across the region's largest projects — including 270 Park Avenue and UBS Arena, home of the New York Islanders.

That's the perspective Demand Sales brings to every line it represents: what a manufacturer truly needs, and the attention they deserve.

14
Years on the manufacturer's side, across four roles in the Greater NY market
3×
Growth in the Greater New York market over eight years as the market leader
3
Years in institutional commodity transfers

Markets we serve

Focused territory, deep coverage — not a wide footprint spread thin.

Territory

  • North & Central New Jersey
  • Greater New York City
  • Long Island
  • Westchester

Verticals

  • Plumbing — residential & commercial
  • Heating — residential & commercial
  • HVAC — planned expansion